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When you buy information products, I believe that there are 3 reactions and these 3 reactions will determine your success in online marketing. This is somewhat a continuation of my previous entry about people who buy information products to refund because I felt that there’s much more than just calling people who refund… pirates.

Reaction #1: “I already know this”

Those are the 4 most dangerous words to say if you want to learn how to make money online. Sure, a lot of the information that’s out in the market IS re-hashed information – but if you happen to be one of the people that skim through a product after buying in the first 5 minutes and going “I already know this”, you are on dangerous ground. Even worse still if you request a refund because of that thought.

If the product IS something that you already have intimate knowledge and experience with and you already have made money with the method, then this is something that should affirm your knowledge. That someone else has taken the same knowledge and made it into a product that people found useful.

Instead of thinking that the information is something you already know, the information should be something that affirms your knowledge. “Ah, someone else agrees with me and what I know is right!”

Reaction #2: “This is good stuff”

If you’ve bought a product and even if you just get ONE good idea from it, then your money was well-spent. It doesn’t matter if you spent $7 on a product or $697… as long as you caught one idea and you can put it to use… that one singular idea can turn around and make you more money than you know.

The richest and most successful people online (and offline) are people who constantly learn. They spent hundreds and thousands of dollars on seminars, books, audio series, et cetera just so that one idea may strike them and they can go on to make more money with it.

Constant learning will beat the saying of “an idle mind is the devil’s workshop”.

Reaction #3: “I’ll do this later”

This is by far the most money wasting thought to have after having made a purchase. If you’ve learnt something from the product, GO DO IT. Don’t put it off – do it immediately. If you’ve got something on hand and you’re working on already… make sure you don’t buy something else UNTIL you’ve made use of the product that you’ve got.

Countless times I’ve come across people who tell me that they know this, they know that… and I say “Wow, so you’ve made good money online already eh?” and then they start telling me that they haven’t because they’ll get to it when they’ve finished something else that they are doing.

This is a crippling habit and it’s something that causes so many people to not ever achieve their full potential. It’s not easy to break out of this habit and usually, the only way to break out of the bad habit of putting things off to do is to put oneself into a situation where one HAS to do something or otherwise, risk losing something important.

So, if you’ve already bought information products for yourself and they’re still lying in your computer… put them to work – make good use of the money that you’ve spent on it and be successful!

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Filed under: Self Help • Work From Home Strategies

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